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About

Builders, not account managers.

We spent our careers building and running business systems inside public-listed companies — ERP-scale operations, telco platforms, financial workflows. Bynry Foundry is that discipline, merged with AI.

The gap

AI is the most useful tool to enter business software in a generation. What most businesses are missing isn't belief in it — it's someone who will sit with the actual problem, build the smallest thing that proves value, and stay until it runs. That is the whole company.

Kuala Lumpur, Malaysia 7 products & client systems in production 1,017 Malaysians served by one deployment

The studio

Small core. Docking ports.

A deliberately small core that designs and builds, with trusted partners docking in when a project needs more hands — one accountable team either way.

BYNRY FOUNDRY · CORE D. GOH PRODUCT & DELIVERY CK KOAY ARCHITECTURE & QUALITY PARTNERS — DOCK PER PROJECT ONE ACCOUNTABLE TEAM YOUR BUSINESS
FIG. 07 — THE STUDIO · SYSTEM VIEW

What we actually do

  • Workflow automation: Document processing, approvals, reporting, and repetitive operations you should not keep doing manually.
  • Product design and build: Websites, client portals, internal tools, and mobile products built end-to-end by the same team.
  • Pragmatic AI integration: Applied where it improves a specific task: customer support, content ops, or analysis that beats manual work.

How we work

Presentations end. Production ships.

We prototype quickly, test with real constraints, and keep what proves value.

01

Problem first

We find the real problem before anyone writes a line of code.

02

Founder-led servicing

You work directly with the people who design and build, from first call to deployment.

03

Start small, prove, scale

A small first build with measurable proof, then we scale what works.

04

Flexible budget & timeline

Engagements shaped to fit: a full project, one missing piece, or ongoing direction.

Key Persons

CK Koay

Architecture & Quality

Serial tech entrepreneur who ran his own software company before going client-side — later a Maxis executive running consumer customer management, with marketing leadership at DiGi and Uninor India. Brings telco-scale data discipline to the architecture and makes sure what ships survives real-world usage.

Danny Goh

Product & Delivery

Built a career running digital for major brands — acquisition, retention, and CRM at Maxis, Prudential, and RinggitPlus, including hands-on ownership of Salesforce and Pega decisioning rollouts. Scopes every build around the problems he used to live with on the client side.

When a project needs more hands, trusted partners dock under one accountable team — engagements scale without losing the direct line.

Next step

Have a problem that keeps repeating?

Tell us what keeps eating your team's time. If we are not the right fit, we will say so quickly.